For many, SEO is a four letter word referring to a daunting and painstaking process. The truth is it doesn’t have to be. I enjoyed a recent Duct Tape Marketing podcast called “Is SEO Copywriting Just Good Copywriting?” with Brian Clark, founder of copyblogger and Scribe, which offers  interesting ideas about effective SEO copy. Here [...]

Yes, it can be done. Social Media Marketing (SMM) is not a black hole in the marketing budget. And if you haven’t already started, its not too late to begin now. We see SMM everywhere and we see it done successfully. From our own work and conversations with clients and prospects, case studies we’ve seen [...]